TORONTO — Discover the ***** has announced a strategic partnership with Saudia, the national flag carrier of Saudi Arabia.

“It’s a privilege for us to join forces with Saudia and embark on this transformative journey together. We are committed to implementing a dynamic sales solution that elevates Saudia’s presence within all channels of the travel trade community

 to amplify the essence of ‘Welcome to Arabia’ and beyond, positioning Saudia as the ******* of choice,” said Aiden Walsh, Head of ******* Development at Discover the *****.

And Arved von zur Muehlen, Chief Commercial Officer at Saudia, added: “As we chart our course to strengthen travel trade partnerships our collaboration with Discover the ***** marks a significant milestone. This exciting venture will enable us to foster deeper connections with travel and tourism agencies, delivering unparalleled services while driving demand and boosting sales.”

Saudia has scheduled flights to over 100 destinations in the ***********, Africa, Asia, Europe and North America. The company is one of the ***********’s largest airlines and has been a member of SkyTeam since 2012.